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The challenge
Antiquated Digital Footprint
After a recent rebrand, InVeris Training Solutions had undergone a rapid web build with less than stellar results.
Antiquated Digital Footprint
- InVeris Training Solutions is the leading supplier of integrated live-fire and virtual weapons training systems supporting defense forces, law enforcement agencies and commercial shooting range owners. But their digital footprint did not showcase their modern capabilities.
Modern Competition
- The competition for InVeris Training Solutions showcased a compelling web experience, pushing InVeris Training to reimagine the way they presented themselves.
The SOLUTION
Launch a Re-envisioned Web Experience
Maze came on board as a partner to the Marketing and Communications team for InVeris Training Solutions, reimagining the site architecture, layout, and dissemination of company and product information, simplifying the navigation from 20+ menu items to 9.
An Optimized Journey
- Maze redesigned the entire site for mobile-optimization and integrated with the overall brand and design.
- We regrouped products
- We increased site speed and Google ranking
New Campaign Launches
After a successful website launch, InVeris Training engaged Maze to continue to help them think through new product announcements and the campaign development around the company's largest acquisition to date, Survivr.
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the RESULTS
Build a New Website
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